Company insights from Florida's great resort city

Company insights from Florida's great resort city

Miami, with its sunshine and beaches, is one of America’s famous resort cities. I was there recently to participate in the Forbes Annual Global meet of Chief Marketing Officers. This was an invaluable opportunity to interact with senior marketers from many global companies. Equally interesting were some of my learnings from the city itself.

As soon as I stepped into Miami, the city’s colourful murals caught my attention. I could see huge graffiti style art on the walls of several buildings. That evening, I travelled to a section of the city called Wywood. Here, an outdoor space called Wynwood Walls brings together amazing graffiti from some of the world’s best street artists. This was such an amazing blend of themes, colours and designs. The street art I saw here was powerful and provoking. A giant mural featured a young woman holding a rose, next to a boy whose palms were outstretched, both to give and receive. Created by the artist El Mac, this mural celebrates regular people who define our communities. On another wall, powerful women in blue and red looked out boldly. This was a tribute to the idea of women having a greater voice, rendered stunningly by Triston Eaton. Close by, environmental pollution came through life through another tangled graffiti design.

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