Page 9 - Hotstar

Consumption on streaming apps rises 140% in 2019; YouTube leads, Prime 2nd

YouTube recorded 274 million total unique viewers in March 2019, occupying a 93.4% reach

Hotstar to YouTube, how Sanjay Gupta stayed in the OTT game and aced it

After 10 years as country manager of Star & Disney India, Gupta stepped down today to join Google as its country head

ISL 6 raises the pitch for brands, viewers: Will it see a turnaround?

Viewership for 2018-19 on TV alone was 168 million, and digital viewership was over 12 million

Netflix, Amazon face censorship threat in India as court cases grow: Report

Ministries discussing potential content regulation after allegations of obscenity.

Disney plans to take Hotstar to global markets; targets 40 mn subscribers

Hotstar splurged over Rs 4,000 cr on content in India in 2017, which also includes the cost of digital rights for cricket

Can Apple TV+ make a dent in Indian OTT with its aggressive pricing?

At Rs 99 a month, Apple TV+ looks like a real steal, but its growth here also depends on local content and distribution

Walt Disney plans aggressive subscription revenue push for Hotstar

Targets 50% of live-streaming platform's revenues from subscriptions in the next three to four years

OTT firms opt for creative construction to expand base of paid subscribers

Original content is the next big bet to expand a modest base of paid subscribers

Three bankers seek to break Bollywood cliches with a $15 million war chest

India has become a battleground for global streaming giants from Netflix to Amazon.com and Walt Disney-owned Hotstar

Digital entertainers battle experience challenge as viewership figures rise

As data costs reduce, and content availability increases, the report expects the Indian consumer to spend up to 3.5 times more time watching content on digital platforms

IPL hits new high on Star India's Hotstar with record 267 million viewers

The IPL's viewership on TV grew 21 per cent over 2018 in the first two weeks of the current season, while the reach of the tournament for the same period was 345 million

Hotstar reaches 300 million monthly active users, four years after launch

YouTube recently declared that it has 265 million monthly active users in the country. Netflix, on the other hand, has a total of 150 million users globally

Hotstar humours IPL viewers, ads pitch the fun of watching matches together

Star's OTT platform looks to craft a distinctive voice and identity for its brand, leverage the league's popularity to expand its band of loyal viewers

Star India's Hotstar introduces new pricing and cash payment option

Hotstar introduces new pricing and cash payment option

Hotstar aims to reach 300 mn viewers, plans to make IPL viewing 'social'

Viewers will be able to invite friends, family to watch matches together

Hotstar pulls down Koffee With Karan episode with Hardik Pandya, KL Rahul

From that to the talk on his sex life, Hardik Pandya's brashness did not taper down

Hotstar raises Rs 5.16 billion to take on Amazon's Prime Video and Netflix

In Q1FY19, company posts Rs 5.69 billion in revenue, almost what it reported in entire FY18, backed by IPL 2018

Watch time! Hotstar fights it out with YouTube

Average watch time per user on Hotstar has gone up from 40 minutes last year to 65 minutes already this year

IPL 2018 attracts 202 million viewers on Hotstar, 51% surge from last year

IPL's reach on Hotstar grew from 133 million viewers to 202 million viewers in IPL 11 while on TV, the tournament reached 567 million viewers

Hotstar sees more app downloads than babies born in India per minute

In 2017, cities with population of a million or less saw the highest growth in content consumption on Hotstar platform, number of women viewers surged, shows Hotstar's India Watch Report